One platform.
Three engines. Built to convert.
A system designed to convert more of the leads you already generate. Built for growth-stage education businesses — across new enquiries, dormant leads, and future demand.
The end-to-end engine for lead engagement and enrolment growth.
One integrated platform, three core engines that work in concert across the full lifecycle, from new enquiries to dormant leads to future demand. Each can run independently, together, they cover every gap in your funnel.
working as one.
solutions.
engagement is highest.
across time zones.
Enrolment Growth Suite.
Each engine is built to convert at a specific point in your pipeline. See what that looks like in practice.
Database Reactivation
Your CRM is a goldmine of untapped revenue. Enquiries from last month, last quarter, even last year, they expressed interest once. Our reactivation agent re-opens those conversations and converts them into booked calls and sign-ups.
Personalised SMS or WhatsApp conversations re-engage prospects naturally. Not bulk marketing, genuine two-way dialogue that feels human.
Interested prospects are qualified in conversation and automatically booked for consultations, demos, or trial sessions. Leads are scored for intent.
Campaigns segmented by user demographic or any segmentation you already use, to identify the best-performing segments most likely to provide ROI.
New leads age out of your pipeline constantly. The system runs ongoing reactivation cycles so no enquiry is ever wasted.
Speed to Lead
Research shows leads contacted within 5 minutes are 100x more likely to connect and 21x more likely to qualify. Our Speed to Lead agent engages every new enquiry in under 60 seconds, guiding the conversation through to a booking when the lead is ready.
New enquiry arrives from any source, website forms, social ads, landing pages. AI responds within seconds via SMS/WhatsApp.
Our Speed to Lead agent asks the right questions, student interests, requirements, start date, budget, experience, and captures answers into your CRM.
Qualified prospects are handed to your team with full context. Consultations, demos, and trial bookings happen automatically.
Evenings, weekends, holidays, no enquiry goes unanswered. Your business responds like a premium brand, every time.
Campaign Engine
Run targeted outbound campaigns tied to your business calendar. Course launches, free taster sessions, seasonal intakes, deadline pushes. Personalised, behaviour-driven messaging that drives action, not just awareness.
Targeted outreach to prospects matched by interest and profile. Automated RSVP tracking and reminders.
Time-sensitive campaigns that create urgency. Personalised messaging with specific offer details and booking links.
Target specific audiences by profile and lifestyle, parents with younger children, prospects at different stages, course-specific interest groups.
Proactive outreach to existing customers. Cross-sell new courses, catch at-risk renewals before they lapse.
Our agent "Jenny" sits in the admin team.
Voice, tone, and information all customised to your brand. Jenny knows her objectives, booking a meeting, while understanding what nuanced questions need to be handed to your team.
Re-engage
Targeted, on-brand opener over SMS or WhatsApp. Designed to reopen a real conversation, not push a sale.
Qualify
Light, conversational qualification against your agreed criteria. We learn fit, intent, and timing.
Book
When the lead is ready, we book. Direct into the right calendar, with the right context attached.
Remind
Pre-meeting reminders to reduce no-shows. Reschedule logic for the leads who need a second time slot.
FAQs
In-scope FAQs handled instantly. Anything nuanced is handed off to your admissions or sales team, cleanly.
How Ember Intelligence works for you, day-to-day.
Books visits & calls automatically
Leads are qualified in conversation and booked directly into your calendar, for consultations, demos, or trial sessions, without manual back-and-forth.
Knows when to escalate
More complex or high-value enquiries are identified in real time and passed to your team with full context, so they can step in at exactly the right moment.
Speaks with your brand voice
Every interaction is aligned to your tone and approach, ensuring conversations feel natural, on-brand, and consistent with your admissions experience.
Scales across languages
Where suitable, prospects can be engaged in their preferred language, supporting international growth without language barriers.
24/7 coverage
Every enquiry receives an immediate response, regardless of time zone, weekend, or peak period.
Supports your team to sell
By handling repetitive outreach and follow-up, the system frees your team to focus on converting warm, qualified prospects into enrolled students.
Integrates with your stack
All activity is synced into your CRM in real time, capturing conversations, qualification data, and lead status without disrupting your current workflow.
Fully managed service
We handle setup, conversation design, optimisation, and ongoing management, so your team benefits from the system without operating it.
The full platform, beyond the core suite.
Additional capabilities that extend the system and its impact. Deployed independently or layered as the partnership matures.
Voice AI Solutions
AI-powered voice calls handle inbound enquiries, qualify prospects by phone, and book discovery calls. Covers overflow and out-of-hours. Combine outbound voice with your SMS and WhatsApp campaigns to increase impact and conversion.
Document Retrieval
Automates the process of chasing required documents from prospects, reducing admin burden and accelerating pipeline progression.
E-Commerce Cart Recovery
Re-engage cart abandoners with support, personalised recommendations, discounts, and alternatives, to recover lost sales.
Online Reputation
Build and manage your online reviews. Happy customers are guided to post on the platforms that matter. Unhappy customers are routed to a private feedback channel, so you hear about issues first, can resolve them, and discourage negative public posts.
Built to fit your stack.
We keep things simple during the pilot, lightweight, fast to launch, easy to manage. Post-pilot we go deep: native CRM sync, real-time webhooks, custom field mapping. From pilot to enterprise, the integration grows with you.
Frequently asked questions about AI-powered admissions follow-up
01 What types of education providers is Ember Intelligence designed for?
Ember Intelligence is designed for education providers that generate a consistent volume of enquiries and have an admissions or sales process behind them. This includes schools and school groups, tutoring and test preparation providers, higher education and pathway providers, online learning businesses, bootcamps, summer programmes and other education services. The common opportunity is improving how enquiries are followed up, qualified and progressed towards enrolment.
02 How can AI improve admissions and enrolment follow-up?
AI can help admissions teams respond to enquiries quickly, maintain consistent follow-up, answer appropriate questions, gather qualification information and help prospective students or families take the next step. At Ember Intelligence, we combine conversational AI with automation and integration so routine follow-up can happen consistently, while conversations requiring judgement, expertise or relationship-building remain with your team.
03 Where should we start: Database Reactivation or Speed to Lead?
It depends on where opportunities are being lost. If you have a substantial database of dormant enquiries, Database Reactivation can be a good starting point because the leads and marketing investment already exist. If new enquiries are arriving but response times or follow-up are inconsistent, Speed to Lead may offer the greater opportunity. We normally start by understanding your existing enquiry-to-enrolment process and identifying where a focused pilot can demonstrate value most clearly.
04 Will AI replace our admissions or sales team?
No. The aim is to use AI and automation where they remove repetitive work and unnecessary friction, while keeping people involved where human judgement, expertise and relationship-building matter. Ember Intelligence can support initial engagement, qualification, straightforward questions, follow-up and booking. More nuanced or high-value conversations can be handed to your team with the relevant context already gathered.
05 Can Ember Intelligence integrate with our existing CRM and admissions systems?
Yes. Ember Intelligence is designed to work alongside the technology you already use rather than create another disconnected system for your team to manage. Depending on the project, we can connect with CRM systems, calendars and other platforms through APIs and webhooks, passing conversation data, qualification information, lead status and bookings into your existing workflow. We can start with lighter integration during a pilot and deepen the integration as the project scales.
06 How much work will Ember Intelligence create for our admissions team?
Very little. Ember Intelligence is delivered as a fully managed service. We handle setup, conversation design, workflows, optimisation and ongoing management. Your team helps us understand your admissions process, qualification criteria, frequently asked questions, brand voice and escalation rules, but they should not need to learn another platform or manage AI themselves. Qualified opportunities are handed back into the systems and processes they already use.
07 How do you measure whether an AI admissions or lead reactivation pilot has worked?
We agree the measures that matter before a pilot starts. Depending on the use case, these might include response rate, qualification rate, speed to lead, booked calls or visits, show-up rate, qualified pipeline value and ultimately enrolments or sales. Our pilots are designed to establish whether improving follow-up creates enough measurable value to justify scaling.
08 What about consent, compliance and data protection when using AI for lead follow-up?
Compliance and data protection are considered as part of how each project is designed, including how contact data was collected, the communication channel being used, previous opt-outs and the markets in which you operate. Clear opt-out handling and responsible data practices are built into the process. Data roles, storage, access and processing requirements are agreed during implementation, taking account of the particular use case and applicable requirements.
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Prove ROI on leads you've paid for but given up on. No long-term commitment. Scale when you're ready.